Strategic Analysis with current research! The Company was founded by John Doe.
The sectors he identified as leading this growth were finance, insurance and real estate, which are anticipated to have grown by 6. In Trinidad and Tobago, the government is focusing on several sectors - including financial, ICT, marine industries and related services, tourism and the creative industries - for diversifying the economy.
Stakeholders initially viewed the idea of the single company with some skepticism. However, after several consultations facilitated by the Trinidad and Tobago Coalition of Services Industries TTCSIa revised structure was put in place and is about to be implemented.
It is the government's hope that this reorganization will unleash the plethora of latent commercial opportunities in the creative industries, as well as open up new avenues for investment. Yet, should the need arise there exists a large network of suppliers for everything in the facility.
This network will extend to members of the community in which TriniSplash operates. You have to be part of the community to be successful. The simplicity of the activities enables anyone to experience excitement. Miniature golf and other related activities that require minimum strength and athletic ability are some of the highest-rated family participation sports.
Page 15 Experts say, "If you require a big grand opening or spend a ton on advertising your complex, then you are not in the right location.
The public just needs to be able to see your location, make it look fun and they will know where you are and when to come. This provides a prime awaiting customer base and helps assure that TriniSplash will be in command and demand.
TriniSplash therefore will be entering the market place as the leading company for entertainment in this type of Industry. The other local, minimal activity establishments will not have much of an impact on the potential customer base, especially in the rainy seasons as most are not equipped.
It is important to note that the development of the Movietowne Complex at Invaders bay to including wider shopping, recreation and amusement offerings may pose a threat in the market.
The facility will also be competing with other established recreation and amusement activities for the consumer's dollars.
Yet, none of these amusement activities truly compete, because at TriniSplash more entertainment options custom-fit to the community and tourist will be offered. JLS Designs believes that customers want to feel a holistic process of having fun and they expect prompt service.
Combine that with a clean environment and safe, properly working equipment and they are sure that customers will come back again and again.
Thus the pricing strategy will be to charge a premium price as per industry standards. The following subtopics will present the sales strategy, marketing strategy, pricing strategy, daily customer projections and promotion strategy.
TriniSplash will also work toward establishing community involvement programs that will demonstrate how the business can contribute to a better quality of community life. Community projects using the facilities to help civic groups obtain their financial goals by offering fund raising events.
Schools, churches, and other groups will be welcomed for tours of the facilities and will be shown how the facility can be used to help raise funds for their needs. Research shows that the opportunity exists to provide a high-quality service in a family-oriented environment, where offerings are competitively priced and still make an outstanding profit in this demanding market.
The marketing planning and promotion will start at the construction phase; by keeping in mind, if it looks fun people will come.
Thus the main message is simply that a person can enjoy themselves while participating in an activity they choose. The full-time public relations manager is a vital part of the management team. This can provide the company with the means to stay in touch with the community and be ready to meet their needs.
The projected numbers are based on the business being opened days per month. It should also be noted, there are activities planned that are not included in the projections. All business expenses are detailed in the financials topics.Innovative water park design, development and construction.
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